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What’s The Latest View On Apple’s Stock?

Asktraders News Team trader
Updated 3 Sep 2024

News abounds that Apple are considering investing in OpenAI's next funding round, putting the AI company closer to a broader selection of US based big tech firms. The WSJ reported that both Apple and Nvidia are considering investing in OpenAI's next funding round at a potential valuation of $100B.

The question is now whether this would be a play for Apple to step into the realm of search, and compete more directly with Google. If not directly for Apple themselves, significant funding may help OpenAI be a more direct competitor in search in the future.

Elsewhere in the world of analysts, Citi has marked out Apple (NASDAQ: AAPL) as the firm's premier choice in the artificial intelligence (AI) domain as we look ahead to 2025. This bullish stance is underpinned by the firm's “Buy” rating of Apple shares, which includes a price target set at $255.

Amid the ever-changing landscape of the tech industry, Apple has consistently remained at the forefront of innovation. Staying true to its reputation, the company has garnered attention for its foray into the realm of AI—an area that is increasingly becoming a battlefield for tech giants. Citi's endorsement of Apple as their preferred AI investment reflects the company's impactful strides within this potent tech segment and sets the tone for the industry's direction as we approach 2025.

One of the recent corporate transitions that have been well-received is the CFO succession at Apple. Citi expressed a positive outlook on this move, describing it as an orderly and well-planned transition. Such smooth internal changes are indicative of a stable corporate environment which is a critical factor for investors seeking confidence in a company's leadership and its future.


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Interestingly, Citi weighed in on the antitrust proceedings involving tech behemoth Google and the U.S. Justice Department. Although the outcome remains uncertain, the financial services conglomerate believes the market has already accounted for any potential implications of the case, signaling minimal surprise or volatility expected in response to the final verdict.

The value addition of Apple's Safari browser is yet another merit Citi acknowledges. As an integrated feature within Apple's ecosystem, Safari stands as a testament to the company's expertise in creating and maintaining holistic user experiences, further validating Citi's bullish stance on Apple's market position.

The evaluation by developers of Apple's latest iOS18 beta has been notably positive, especially regarding new AI features like the photo tool to excise unwanted elements—hailed by many as a significant incentive to upgrade. This bit of feedback is a peek into the potential that Apple's AI innovation holds for enhancing the technological experience of its user base.

Compounding this excitement, Citi anticipates the launch of the iPhone 16, dubbed “It’s Glowtime”, on September 9 to cast a spotlight on the new AI-driven phone experience—presumably setting a new benchmark for smartphones.

In a decisive strategic move, Citi has ranked Apple higher than Nvidia (NASDAQ:NVDA) and Arista Networks (NYSE:ANET) as its top AI investment pick as we approach the year 2025. The investment firm's optimism about Apple's capabilities and potential in the AI landscape underscores the tech company's role as a pivotal player in driving innovation and shaping the future of artificial intelligence.

Apple's combination of sound corporate governance, impactful innovation in AI, and a robust product pipeline strategically positions the company as an attractive investment option in the eyes of Citi analysts, resonating with the ever-growing emphasis on AI in the tech sector. With its eyes set firmly on the future, Apple continues to pave the way for an AI-infused technological evolution, one innovative step at a time.

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