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Massmart Holdings Ltd (JSE: MSM) | Share Price

Nigel Firth
Nigel Frith trader
Updated 24 May 2024

Massmart Holdings Ltd is a South African retail company listed on the Johannesburg Stock Exchange (JSE) that owns local brands such as Game, Makro, Builder’s Warehouse and CBW. It is the second-largest distributor of consumer goods in Africa, the largest retailer of general merchandise, liquor and home improvement equipment and wholesaler of basic foods.

Massmart Holdings Ltd stock is live on the JSE under the stock symbol of MSM and is available to trade via various brokers in South Africa.

What is Massmart Holdings Ltd

Massmart is represented in 411 Retail and Wholesale stores in 13 sub-Saharan countries with key foundations of high volume, low cost, responsible business and operational excellence.

The history of Massmart Holdings Ltd can be traced back to 1990 and today, Massmart Holdings Ltd has a diversified portfolio of products and services in more sectors of the Consumer Services value chain and operates through four segments: Game, Builders, Cambridge and Rhino, and Massmart Wholesale. The Game segment retails appliances, electronics, lifestyle merchandise, groceries, and liquor, as well as provides value-added services with 149 stores under the Game and DionWired brands in South Africa, Botswana, Ghana, Kenya, Lesotho, Malawi, Mozambique, Namibia, Nigeria, Tanzania, Uganda, and Zambia.

The Builders segment trades in DIY, home improvement, and building materials through 120 stores under the Builders Warehouse, Builders Express, Builders Trade Depot, and Builders Superstore brands in South Africa, Botswana, Mozambique, and Zambia.

The Cambridge and Rhino segment retails fresh and perishable products, groceries, general merchandise, and appropriate services through 63 stores in South Africa. The Massmart Wholesale segment trades in food, general merchandise, and liquor; and operates as a food wholesaler and retailer from 91 stores under the Makro, Fruitspot, Jumbo, Trident, Jumbo Shield, and Saverite brands in South Africa, Botswana, Lesotho, Mozambique, Namibia, Swaziland, and Zambia, as well as Shield, a voluntary buying association.

Massmart Holdings Ltd’s equity stocks are for sale online on the Johannesburg Stock Exchange (JSE) under the stock symbol MSM.

Massmart Holdings Ltd has its headquarters at Massmart House, 16 Peltier Drive, Sunninghill Ext 6, Sandton, 2157.

Massmart Holdings Ltd has more than 41 000 employees.

The current CEO of Massmart Holdings Ltd is Mitchell Slape.

Massmart Holdings Ltd forms part of the Consumer Services sector, specifically, the General Retailers industry of the Johannesburg Stock Exchange (JSE).

Massmart Holdings Ltd

Massmart Holdings Ltd Stock Performance

The most recent or current price for Massmart Holdings Ltd stocks on the Johannesburg Stock Exchange (JSE) was 62.31 ZAR at the time of writing.

An analysis of financial data of Massmart Holdings Ltd showed that the company has a total market capitalisation of 13.6 Billion ZAR, with a Price/Earning ratio of -36.99 and earnings per share of -1.6760 ZAR.

With an increase of earnings per share and reliable profits over a period, investors who want to buy or sell Massmart Holdings Ltd stocks can be hopeful for lucrative dividends and earnings in times to come.

According to an analysis on the live chart of Massmart Holdings Ltd, analysts forecast a possible further improved performance for the Consumer Services sector with market share growing as trading volumes increase.


Highlights of Massmart Holdings Ltd in 2021

Massmart Holdings Ltd started the current financial year (2021) with a share price of 60.68 ZAR on the Johannesburg Stock Exchange (JSE), and it has gained 2.18 % in value on its price valuation, ranking 144th on the JSE with its year-to-date performance.

Massmart Holdings Ltd is currently the 163rd most-traded stock on the JSE and it has experienced a total trading volume of more than 14.1 million shares, which were finalised in 35,499 deals and were valued at a total of 924 million ZAR over a recent three month period from October 2021 to January 2022, with an average of 224,460 shares in each trading session.

During the same period a volume high of 1.26 million was achieved on November 2 and a low of 4,394 on December 24.

How to buy Massmart Holdings Ltd stocks – Step by Step

The stock market is one of the most attractive financial markets that sees millions of retail investors and traders' participating daily. To buy, sell or trade Massmart Holdings Ltd stocks on the Johannesburg Stock Exchange (JSE), traders and investors can follow a few simple steps:

  1. Find the share that you want to buy, in this case, “MSM”.
  2. Select a forex broker that offers access to the Johannesburg Stock Exchange (JSE).
  3. Review the broker's trading conditions, fees, deposit and withdrawal methods, trading platform, customer support, regulation, and other components to ensure that they are aligned with your trading plan.
  4. Open a live trading account with the broker by completing the online application form and providing the necessary documentation to verify the trading account.
  5. You are now ready to make your first share purchase through the broker.
  6. You can further start to build and diversify your portfolio by buying more shares.


The Johannesburg Stock Exchange (JSE) was founded in 1887 during the first South African gold rush. Today it is the principal stock exchange of South Africa and the largest exchange on the continent.

The Johannesburg Stock Exchange is located in Sandton, Johannesburg and is described as the engine room of the South African economy, with the main purpose of facilitating the raising of primary capital for listed companies while improving job opportunities and wealth creation by providing an orderly market for dealing in securities for investors.

Nigel Firth
Nigel has been in the regulated financial services industry for nearly a decade, has previously owned a financial brokerage and has written many times for sites relating to personal finance and trading.